WEBSITE DESIGN
A landing page is the destination page on which you want visitors to enter your website. Getting customers to your website is the easy part; proper landing page design will get them to stay on your site, and convince them to follow through with a particular action.
We often run A/B/C/D split testing and continually test and analyze website landing pages in order to measure and improve conversion rates and increase customer ROI.
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MICROSITE DESIGN
When designing a website for paid search traffic, you must keep in mind the four main factors that influence conversions.
- Site navigation
- Website speed
- Calls to action
- Mobile ready
A paid click is very different from a referral, organic or direct visit. Since you are paying for each visit from Google, you must maximize your opportunity for success.
We often build our clients a microsite or miniature version of their main website and focus on the core aspects of their product or service offering. Microsite design allows us to maintain a much higher level of control over our Google Ads Campaigns. Conversion tracking is the foundation for running a successful internet advertising campaign. Our job is to make sure that our Google Ads campaigns are tracked perfectly, so that we can deliver exact ROI figures for clients.
We will be able to help you with your business goals online!